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Revision Club

Revision Club

Exam season coffee shop marketing: turn this hospitality opportunity into an easy-to-explain club, using concrete benefits and member access to help grow seasonal student trade without falling back on points or stamps.

Coffee shop

Free membership

Content

Paid membership

What’s included

Offer 1 Type

Exam-season coffee

A fixed member price on hot drinks during revision weeks.

Offer 2 Type

Late-study snack

A simple cake, toastie or snack at a reduced evening price.

Offer 3 Type

Revision table booking

Bookable study tables during selected off-peak periods.

Offer 4 Type

Mock-exam breakfast

A breakfast item plus coffee at a fixed price during major exam periods.

The idea

Revision season creates weeks of very predictable coffee-shop behaviour. The opportunity is to turn that behaviour into a club rather than another one-off promotion. Revision Club can combine practical perks, useful access and occasional reasons to pay attention, all pointed at grow seasonal student trade. It can start very simply, then grow into events, access, member-only extras or stronger benefits once the venue learns what gets a response.

How it works

Set the club up in Flub and invite guests to join through a QR code or link. Members get their own membership page, where you can bring together offers, benefits and simple member-only perks, plus a digital membership card they can keep in their Apple or Google Wallet. In the venue, members can check in whether they’re redeeming something or not. When there is an offer to use, redemption is simple and controlled, so staff can handle it without complicated processes or new systems to learn. The club doesn’t have to stay the same either. Add new perks, change offers, try something seasonal or reshape the whole proposition as you learn what works. You can even run multiple clubs for the same brand, giving you room to experiment with different audiences, ideas and reasons to join. And whenever you want to reach members, you can broadcast through push notifications, SMS or email — to the whole club or to specific groups of people. That might be an offer, an announcement, an event, a last-minute table or simply a message you want your members to see.

Best for

Coffee shops looking to grow seasonal student trade, especially independents that want a club proposition staff can explain quickly and guests can understand immediately.

Dig in to how best to launch and run your club

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The best customer club ideas start with a business problem

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Your customer club isn't finished when you launch it

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Ready to launch your own club?

Flub gives you the tools to build, launch and grow a members club for your venue. No code, no fuss.