Ramen Club
Ramen restaurant marketing ideas: create a recognisable club proposition that supports build frequency, giving members practical perks, relevant access and communications designed for this specific use case.
Restaurant
Free membership
Content
Paid membership
What’s included
Offer 1 Type
Late ramen price
A fixed member price on a selected bowl during quieter late-lunch or evening periods.
Offer 2 Type
Extra topping included
One selected topping included with the club bowl.
Offer 3 Type
Chef special alert
Members hear first when an off-menu or seasonal bowl is available.
Offer 4 Type
Counter-seat first dibs
Priority access to selected counter seats at busy times.
The idea
Make the bowl, the broth and the little extras feel like an insider's order. Ramen Club gives that idea a proper shape: late ramen price, extra topping included and chef special alert make the value obvious without asking anyone to collect points or hit a visit target. The aim is build frequency, but it should feel to the guest like a better version of something they already want to do. Ramen bars with seasonal bowls and customisable toppings.
How it works
Set the club up in Flub and invite guests to join through a QR code or link. Members get their own membership page, where you can bring together offers, benefits and simple member-only perks, plus a digital membership card they can keep in their Apple or Google Wallet. In the venue, members can check in whether they’re redeeming something or not. When there is an offer to use, redemption is simple and controlled, so staff can handle it without complicated processes or new systems to learn. The club doesn’t have to stay the same either. Add new perks, change offers, try something seasonal or reshape the whole proposition as you learn what works. You can even run multiple clubs for the same brand, giving you room to experiment with different audiences, ideas and reasons to join. And whenever you want to reach members, you can broadcast through push notifications, SMS or email — to the whole club or to specific groups of people. That might be an offer, an announcement, an event, a last-minute table or simply a message you want your members to see.
Best for
Ramen bars with seasonal bowls and customisable toppings.
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