Orange Wine Club
Natural wine bar club: a focused membership idea for bars looking to build community, with benefits shaped around the audience, trading period or occasion rather than a generic loyalty scheme.
Bar
Free membership
Content
Paid membership
What’s included
Offer 1 Type
Orange flight price
A fixed member price on a rotating orange-wine tasting flight.
Offer 2 Type
Skin-contact bottle special
One featured bottle at a club price each month.
Offer 3 Type
Producer pour first taste
Members hear first when a new skin-contact wine lands.
Offer 4 Type
Tasting-night priority
Early access to natural-wine tastings and producer events.
The idea
Lean into the people who already want the weird, cloudy and wonderful stuff. Orange Wine Club turns that opportunity into a named group people can actually belong to. Start with orange flight price and skin-contact bottle special, then use producer pour first taste to make membership feel a little more privileged. The result is a focused way to build community without turning the whole venue into a discount scheme. Natural wine bars with rotating producers and a curious customer base.
How it works
Set the club up in Flub and invite guests to join through a QR code or link. Members get their own membership page, where you can bring together offers, benefits and simple member-only perks, plus a digital membership card they can keep in their Apple or Google Wallet. In the venue, members can check in whether they’re redeeming something or not. When there is an offer to use, redemption is simple and controlled, so staff can handle it without complicated processes or new systems to learn. The club doesn’t have to stay the same either. Add new perks, change offers, try something seasonal or reshape the whole proposition as you learn what works. You can even run multiple clubs for the same brand, giving you room to experiment with different audiences, ideas and reasons to join. And whenever you want to reach members, you can broadcast through push notifications, SMS or email — to the whole club or to specific groups of people. That might be an offer, an announcement, an event, a last-minute table or simply a message you want your members to see.
Best for
Natural wine bars with rotating producers and a curious customer base.
Dig in to how best to launch and run your club
Ready to launch your own club?
Flub gives you the tools to build, launch and grow a members club for your venue. No code, no fuss.