Local Membership
Cafe paid membership club: turn this hospitality opportunity into an easy-to-explain club, using concrete benefits and member access to help create recurring revenue without falling back on points or stamps.
Cafe
Subscription
Content
Paid membership
What’s included
Offer 1 Type
Daily coffee price
A permanent subscriber price on regular hot drinks.
Offer 2 Type
Monthly cake
One slice of selected cake included each month.
Offer 3 Type
Lunch upgrade
Free side, soup or drink upgrade with a selected member lunch.
Offer 4 Type
Local events first dibs
Early booking for café events, workshops or community evenings.
Offer 5 Type
Bring-a-neighbour day
Occasional days when one guest can use the member coffee price.
The idea
A small monthly fee can turn a café from somewhere people like into somewhere they default to. That makes Local Membership less about 'loyalty' and more about relevance. Give the right people something they genuinely value, keep the proposition easy to understand, and use it to support create recurring revenue. Keep the value obvious and the personality specific; the name should tell guests almost everything they need to know.
How it works
Set the club up in Flub and invite guests to join through a QR code or link. Members get their own membership page, where you can bring together offers, benefits and simple member-only perks, plus a digital membership card they can keep in their Apple or Google Wallet. In the venue, members can check in whether they’re redeeming something or not. When there is an offer to use, redemption is simple and controlled, so staff can handle it without complicated processes or new systems to learn. The club doesn’t have to stay the same either. Add new perks, change offers, try something seasonal or reshape the whole proposition as you learn what works. You can even run multiple clubs for the same brand, giving you room to experiment with different audiences, ideas and reasons to join. And whenever you want to reach members, you can broadcast through push notifications, SMS or email — to the whole club or to specific groups of people. That might be an offer, an announcement, an event, a last-minute table or simply a message you want your members to see.
Best for
Cafes looking to create recurring revenue, especially independents that want a club proposition staff can explain quickly and guests can understand immediately.
Dig in to how best to launch and run your club
Ready to launch your own club?
Flub gives you the tools to build, launch and grow a members club for your venue. No code, no fuss.